Oddli Campaign

For this project, I brought a personal vision to life by styling and directing a photoshoot featuring my sister in pieces from Oddli, a brand I’ve long admired and dream of collaborating with. I thought, Why wait? So I created the concept, styled the looks, directed, and shot everything at my lake house in Grand Beach, Michigan. From location scouting to final edits, I handled every part of the creative process. This shoot is one of my favorites to date; bold, playful, and true to the spirit of both the brand and my aesthetic.