Stop 28 Fall Campaign

The Oak Set.

In October 2025, I collaborated with the founder of the clothing brand Stop28 to help launch their fall collection. Together, we brainstormed ideas for styling, locations, color palettes, and the shoot's overall creative direction. I scouted locations, curated an inspiration board, and brought the vision to life with my sister and cousin as models. I love starting with a loose idea, allowing room for spontaneity and emotion to guide the process. That’s always where my best work comes alive, when creativity unfolds naturally, rather than being forced.